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Product Launch
CJC Race Launch
GN Club and CrypTita Plays led the CJC Race Philippines Grand Launch in collaboration with host CJC Race Philippines: the on ground event marking the regional rollout of CJC Race, an Arbitrum based, play to earn NFT horse racing platform.
NAOS Esports Arena, Pasay City
Venue
11:00 AM to 7:00 PM
Event hours
GN Club & CrypTita Plays
Led by
The challenge
A play to earn platform had to be introduced to a new regional audience in person, giving prospective digital stable owners a hands on first look at the game.
Our approach
Ran a full day launch at the NAOS Esports Arena in DoubleDragon Plaza, Pasay City, built around live gameplay demonstrations, on site race brackets, community meetups for prospective stable owners, and physical rewards and mystery boxes.